Corporate Strategies: Basic Concepts and Management
You need to know three things about management: 80/20 Rule Opportunity Cost Compound Growth 80/20 Rule (Also called Pareto’s Law) This idea says that a relatively small percent of actions account for a relatively large percent of outcomes. Find and concentrate your efforts on the important influences on your business. The original studies were about the concentration of income and wealth. Recent studies seem to indicate increasing concentration of income and wealth in the United States. A company's choice of target market and market niches is critical to marketing strategy. Some hypothetical examples. 20% of your customers account for 80% of your sales. Often, companies with a large product line with many variations find that 50% of their products account for over 90% of sales. An even smaller percent usually accounts for most of the profits. 20% of your SKUs account for 80% of your stockouts (and lost sales). 20%...